The Top 10 Free SEO Tools on the Web
Understanding how SEO works is one thing – putting the tips into practice is another. The online audience is changing all the time, and you can’t expect the same formulas and assumptions to work six months, 12 months or two years from now. You need tools that provide real-time analytics so you can immediately respond to these changes.
You don’t have to pay hundreds of dollars for these tools, though – in fact, some don’t require any money at all. If you want to improve your website’s performance on a shoestring budget, start with one of these free SEO tools today.
Bing Webmaster Tools
SEO tools from search engines have many features that help you optimize your site – Bing Webmaster Tools is one of them. The tool offers a thorough diagnosis of why people come to your site and what you can do to bring even more people.
Check My Links
Nothing hurts your ranking like a link that goes nowhere. Check My Links, a new Chrome extension, helps you identify and replace these links. Install the tool, go to the page you want to review and click the icon. You’ll replace dead links with fresh ones without spending hours checking every link on your site.
Google Keyword Planner
This replacement for Google’s Keyword tool really lives up to its name. You can search for new keyword ideas, get cost and traffic estimates, and target terms for specific regions and search engines. If you don’t know where to take your keyword strategy, this tool is a good starting point.
Google Trends
Most keyword tools tell you what to do right now – Google Trends shows you which words may be relevant later. Enter a phrase and you’ll see a 10-year trend line, plus a 1-2 year forecast. Discover how related terms are ranking, and see which keywords are gaining momentum.
MyBlogGuest
Guest blogging is a great SEO strategy, and MyBlogGuest makes it easier to implement one. Sign up for a free account and you’ll be connected to thousands of site owners looking for fresh writing talent, or to bloggers searching for new venues for their work.
Open Site Explorer
Do you want to know how your site and specific pages would rank in search engines? Open Site Explorer provides the answer. Enter your URL and see the potential rankings of your domain and pages, as well as how many sites link to yours.
SEMRush
To plan your next SEO move, sometimes you have to know what the competition is doing. That’s where SEMRush comes in. Enter your competitor’s website and find out what keywords they’re using, which ads they’re displaying and how much traffic they’re generating.
SEOquake
SEO is measured on a wide range of fronts, and SEOquake lets you analyze them all, including keyword density and Google indexing. You can also write your own parameters to analyze phrases as detailed as “executive alcohol treatment centers Florida” or as simple as “lawyers.”
Traffic Travis
Your keyword strategy only works if it actually improves your ranking. Traffic Travis lets you know for sure. The tool offers an analysis of search engine rankings, a list of keywords the top sites are using, and a scan of technical issues that may be hurting your website’s ranking.
Ubersuggest
Sometimes, it’s hard to choose the right keywords because you don’t realize how many choices you have. Ubersuggest points them all out. Simply enter a search term and click “Suggest,” and you’ll see a list of hundreds of keyword possibilities.
About Author:
Adrienne Erin is a freelance writer and blogger who has written for Content Marketing Institute, Muck Rack, and MarketingProfs. You can see more of her work by checking out her blog, Pongra.
Nabeel Tanveer
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